AkzoNobel and Porsche China Signed a Historic Partnership Agreement

PUdaily | Updated: May 5, 2023

Recently, AkzoNobel and Porsche China officially signed a partnership agreement for refinish coatings. This groundbreaking initiative marks the first cooperation between Porsche China and AkzoNobel China.

On May 1st, the partnership agreement between the two parties became effective, signifying that the partnership relationship that has been brewing for many years has finally taken root in China. In 2017, AkzoNobel was recognized by Porsche globally, and the two companies have been working together ever since. Porsche is a globally renowned car brand, and China is currently its largest market. Therefore, for AkzoNobel, establishing a partnership with Porsche means "a sure win". Through this partnership, AkzoNobel China will provide Porsche China with a full range of its new waterborne coatings products, including waterborne primers, topcoats, and clearcoats, so that Porsche can offer customers a complete waterborne refinish coatings solution.

Porsche China values AkzoNobel's full range of waterborne product solutions, carbon reduction commitments, agile technical, and value-added services. The full range of waterborne product solutions will help Porsche China meet China's national volatile organic compound (VOCs), and AkzoNobel's commitment to carbon reduction will also help Porsche China achieve its carbon emissions targets. In addition, AkzoNobel will dispatch professional technical personnel to provide agile technical and value-added services to help Porsche China improve its customer experience.

This partnership is a historic step forward for both companies. The collaboration will help Porsche China enhance its refinish coatings product capabilities and provide a better customer experience, while also further consolidating and enhancing AkzoNobel's position in the automotive coatings industry.




Source: AkzoNobel China, translated by PUdaily

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